1. Set the weekly target
Enter the total number of posts planned for a seven-day cycle.
2. Choose active days
Enter how many days of the week will contain at least one post.
3. Define the daily window
Use the number of hours during which posts may be published on an active day.
4. Review the cadence
Use posts per active day and spacing figures to build a calendar that fits production and audience timing.
5. Refine with analytics
Place exact times using account-level performance data rather than treating the average interval as a guaranteed optimum.